2018 Centara World Masters – Entries Now Open!

Hua Hin, Thailand, 4 September 2017 — Registrations are officially open for Thailand’s Most Enjoyed Week of Golf!
Even though the event was recently launched on 1st of September the event has seen a record number of entries in comparison to previous years.

Golfers were quick to rate the fourth annual Centara World Masters Golf Championship hosted in Hua Hin as the best-organised event ever so it came as no surprise to tournament organisers the moment entries started sweeping in.

“The 2017 Centara World Masters consists of magnificent courses in a great location and brilliant organisation. From the time you are picked up for your transfer to Hua Hin to your final transfer back home – everything worked and nothing was too hard. It’s a fantastic week and stress free holiday!” Chris Whelan
“Every moment spent during the Centara World Masters, whether you are a golfer or not, has WOW factor.” Pare Manihera-Duncan

“This is our fourth year at the Centara World Masters. We have to thank Go Golfing Australia and Golfasian for putting on such a wonderful event again. We just love coming back here. The caddies are wonderful. The organisation is brilliant. The accommodation at Centara Grand is first class and I recommend all golfers experience this tournament once and I’m sure like us, they’ll want to come back” said Karen.

Golf In Thailand, Hua Hin – New Courses For 2018
The Centara World Masters is a week-long celebration of golf, social and entertainment events in the popular seaside resort town of Hua Hin in Thailand.
Players have 4 outstanding tournament courses to look forward to at next year’s event. For the first time ever players will enjoy 1 round at each Springfield Royal Country Club, Black Mountain, Banyan Golf Club & Imperial Lake View.
While carts and caddies are included at all courses, each player has a caddie proudly wearing a bib with their name and country flag.
The event is open to all male and female golfers over the age of 35.

Centara Hotels and Resorts
Centara Hotels & Resorts is the major sponsor and most golfers choose to stay at the ideally located Centara Grand Beach Resort & Villas, Hua Hin. Established in the 1920s, the resort has all the modern luxuries guests want, while retaining its heritage and magic of elegant bygone eras. Taking full advantage of Centara Grand Beach Resort & Villas Hua Hin’s beachfront location, the opening night welcome dinner and gala presentation dinners are hosted around the resort pool with the beach and ocean as a stunning backdrop. Golfers gather each night during the tournament for 19th Hole festivities where tempting Thai cuisine and Chang beer flows and daily golf winners are celebrated.

For the fifth consecutive year, Centara Hotels & Resorts is proud to sponsor this fantastic golf tournament and of course to host so many golfers, guests and events at the iconic Centara Grand Beach Resort and Villas Hua Hin. Look out for some extra special themed evenings and festivities at next year’s event that are sure to keep you entertained.

“At Centara, we have 37 hotels and resorts internationally, including many in golfing paradises such as Bangkok, Hua Hin, Pattaya, Samui, Phuket, Chiang Mai, and in Vietnam’s Danang. We look forward to welcoming many more golfers, friends and families not only to Centara Grand Beach Resort & Villas, Hua Hin, our very own home of golf, for the acclaimed Centara World Masters event next year, but also to our array of city and tropical beachfront locations year round” said Thirayuth Chirativat – Chief Executive Officer, Centara Hotels & Resorts.

Players also have THB 5,000 in resort room credit to look forward to if they get their entries in before 30 November.

BIG Prize Winners
Golf and lucky draw prizes worth over US$120,000 have been won over the past 4 years. In 2017 BIG winners were Sue Hutton from Australia who won a return trip to the 2018 Centara Masters and Carollyn Davey also from Australia who won at trip to the Ladbrokes World Masters on Australia’s Gold Coast.

Ms. Amporn Yaemsamran from Kalgoorlie scored a ‘Hole in One’ on the 4th at Banyan with her 7 iron.
The Tournament is played in 15 divisions based on age and handicap. Golfers play each day with competitors of a similar age and handicap. Visit www.thailandworldmasters.com to view the official results.
The seamless coordination of flights, accommodation, transfers and event logistics for 400+ golfers is among the event’s notable achievement

The fifth annual Centara World Masters Golf Championship returns to Hua Hin, Thailand, from 10 to 16 June 2018. For complete event information and to book, visit www.thailandworldmasters.com

Follow us on Facebook:
https://www.facebook.com/centaraworldmastersgolfchampionship

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For photos and more information, contact:
pr@thailandworldmasters.com

2017 Centara World Masters – The Most Enjoyable Week of Golf!

Hua Hin, Thailand, 20 June 2017 — Golfers have been quick to rate the fourth annual Centara World Masters Golf Championship hosted in Hua Hin as the best organized event ever. Returning to the tournament for the 4th time, Karen Chenoweth, stated that the tournament organization is brilliant and she will come again for the 5th time next year.

At 53 years of age, Karen is a member of Kooyonga Golf Club in Adelaide, South Australia and plays off a handicap of 15. She scored 131 points for the 4 rounds of this stableford competition and finished in fourth place in the ladies 35 – 59 A grade division.

“This is our fourth year at the Centara World Masters. We have to thank Golfasian and Go Golfing Australia for putting on such a wonderful event again. We just love coming back here. The caddies are wonderful. The organization is brilliant. The accommodation is first class and I would recommend anybody to come to Thailand and have the most enjoyable week they can possibly have” said Karen.

Karen and her husband Gary Chenoweth both have joined the Centara World Masters tournament every year and are very impressed with the way the tournament has been organized. The appreciation for this incredible experience has brought them back to Hua Hin each year and they will come back again for Centara World Masters 2018!

The Centara World Masters Golf Championship is a week-long celebration of golf, social and entertainment events in the popular seaside resort town of Hua Hin in Thailand. The event is open to all male and female golfers over the age of 35.

Hua Hin, about 2.5 hours south of Bangkok, was awarded Asia’s Best Golf Destination in 2014 and serves up a winning combination for tournament participants. The field has been reduced from 430 golfers to a capacity of just 380 this year which had led to more personalized service to each golfer. 99% of golfers who participated in this year event are very happy with the organization.

Golfers played 2 rounds at the two best golf courses in Hua Hin, Black Mountain Golf Club and Banyan Golf Club. While carts and caddies are included at all courses, each player has a caddy wearing a bib with their name and country flag.

Centara Hotels & Resorts is the major sponsor and have confirmed their involvement through to 2019. Most golfers stay at the ideally located Centara Grand Beach Resort & Villas Hua Hin. Established in the 1920’s, the resort has modern luxuries while retaining its bygone age of elegance. Taking full advantage of Centara Grand Beach Resort & Villas Hua Hin’s beachfront location, the opening night welcome dinner and gala presentation dinners are hosted around the resort pool with the beach and ocean as a stunning backdrop. Golfers gather each night during the tournament for 19th Hole festivities where tempting Thai cuisine and Chang beer flows and daily golf winners are celebrated.

Over THB 200,000 worth of donations have been generated by the players for the Jungle Aid, a charity providing a better future for displaced Thai children in remote communities.

Golf and lucky draw prizes worth over US$30,000 have been won. Big winners were Sue Hutton from Australia who won a return trip to the 2017 Centara Masters and Carollyn Susan Davey also from Australia who won at trip to the Ladbrokes World Masters on the Gold Coast in Australia.

Ms. Amporn Yaemsamran from Kalgoorie shot ‘A Hole in One’ on the 4th at Banyan with her 7 iron.

The Tournament is played in 15 divisions based on age and handicap. Golfers play each day with competitors of a similar age and handicap. Visit www.thailandworldmasters.com to view the official results.

The Centara World Masters is co-hosted by Australian-based Go Golfing and Golfasian who look after more golfers in Thailand than any other tour operator. The seamless co-ordination of flights, accommodation, transfers and event logistics for nearly 400 golfers is among the event’s notable achievements. In addition to Centara Hotels and Resorts, reputable companies including TaylorMade, Coca-Cola, Chang, Sansara and the Tourism Authority of Thailand are proudly contributing to the ongoing success of the tournament.

The fifth annual Centara World Masters Golf Championship returns to Hua Hin, Thailand, from 10 to 16 June 2018. For complete event information and to book visit www.thailandworldmasters.com

The tournament website www.ThailandWorldMasters.com has scores for all players and event photos.

Follow us on Facebook:
https://www.facebook.com/centaraworldmastersgolfchampionship

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For photos and more information, contact:
pr@thailandworldmasters.com

World Golfers Arrive in Thailand for 2017 Centara World Masters Championship

Hua Hin, Thailand, 11 June 2017 — Golfers from every continent have started arriving in Thailand for the fourth running of the Centara World Masters Golf Championship, Asia’s biggest and richest tournament for club golfers.

Franking Thailand’s golf tourism appeal, more than 500 visitors from 21 countries will arrive this weekend in Hua Hin for the start of the Championship on 11 June. The tournament has attracted big numbers from Australia, New Zealand, India, Myanmar and UAE.

The event’s international standing has brought golfers from France, Germany, Switzerland, Norway, United States, United Kingdom and Iceland. South East Asia is well represented with 67 players from Japan, China, Hong Kong, Korea and 12 from host country Thailand.

The Centara World Masters is open to golfers aged 35 and over, with competition across 18 divisions based on age and handicap. Golfers will play two rounds at the country’s top-ranking Black Mountain and Banyan golf clubs. Golfers will compete for more than 1.5 million Thai baht in prizes.

The tournament is a collaboration between Golfasian and Australian based Go Golfing Travel. Tournament director Mark Hawley from Go Golfing has confirmed Hua Hin’s natural beauty, welcoming locals, world class golf resorts and the Centara’s charming beachfront resort hotel is a winning combination and a big reason golfers return year after year.

Originally known as the “Railway Hotel”, the Centara Grand Beach Resort & Villas Hua Hin first opened in the early 1920s, just as the fishing village of Hua Hin was being discovered by the world via the opening of a new railway line to Malaysia. Thailand’s most refined beach resort was fortuitously graced by the newly-built Railway Hotel, which was designed to classic colonial lines.

Now considerately restored and expanded to include all of the recreational and guest facilities that travellers expect from a beach resort, the Centara Grand Beach Resort & Villas remains one of the ‘grand old hotels’ of the East. “Centara Grand does a great job pampering the throngs of golfers attending the Centara World Masters and is the event’s social and entertainment hub.”

In 2013 Hua Hin was voted best golf destination in Asia and the continued growth and success of the Centara World Masters showcases the destination’s golf and tourism experiences on a grand scale. Many participants are extending their stay in Thailand to visit Bangkok, Pattaya, Chiang Mai and Phuket. The tournament is a major boon for tourism in Hua Hin during low season is expected to inject more than 85 million baht into the Thai economy.

The tournament website www.ThailandWorldMasters.com has scores for all players and event photos.

Follow us on Facebook:
https://www.facebook.com/centaraworldmastersgolfchampionship

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For photos and more information, contact:

Pascal Orczech
Director of Business Development / Golfasian Co., Ltd.
pr@thailandworldmasters.com

2016 Centara World Masters – The Best Week of My Life

Golfers have been quick to rate the third annual Centara World Masters Golf Championship hosted in Hua Hin as the best ever. Playing in the tournament for the first time, Victor Danko from Australia declared it was the best week of his life.

Victor Danko receiving his award.

Victor Danko receiving his award.

At 71 years of age, Victor is a member of Bayview Golf Club in Sydney and plays off a credible handicap of 10. He scored 136 points for the 4 rounds of stableford competition and finished in second place in the 66+ A grade division.

“I have played lots of tournaments, but none better than this week. It will take some time for this smile to go away. I loved everything. The courses were so good, especially Banyan and Black Mountain. The caddies were spot on and the chatter between caddies and players was great fun. I have never felt better or more relaxed on a golf course and no doubt it helped my scores. The caddies found my ball even when I thought it was totally lost.

I came here on my own but it was so friendly that I never felt like I was on my own. I played golf with amazing people from all over the world whom I will definitely keep in touch with. Every night we were entertained and the free drinks were a bonus.

The Centara Grand Beach Resort & Villas Hua Hin is just so beautiful and the staff treat you like royalty. It is 5 minutes’ walk to the centre of town where you are spoilt for restaurants and bars. I had a massage most days for about $10 and everything is such great value.

I don’t know exactly how many players were here this week, but I know it was more than 400 golfers from 23 countries and we were all so spoilt. Go Golfing and Golfasian know how to look after golfers. Little things like having the buses take you to and from the courses, your golf clubs valeted from course to course, everything clearly explained so you really didn’t have to think about much which is great when you’re on holidays.

This has been the best week of my life and I will be back every year,” said Victor.

Centara World Masters Participants and their caddies wearing customized caddie bibs.

Centara World Masters Participants and their caddies wearing customized caddie bibs.

The Centara World Masters Golf Championship is a week-long celebration of golf, social and entertainment events in the popular seaside resort town of Hua Hin in Thailand. The event is open to all male and female golfers over the age of 35.

Hua Hin, about 2.5 hours south of Bangkok, was awarded Asia’s Best Golf Destination in 2014 and serves up a winning combination for tournament participants. Drought conditions in Thailand required organisers to change the host courses and reduce the field from 650 golfers to a capacity of just 430 this year.

Golfers played 2 rounds at Black Mountain, Asia’s number one ranked course, Banyan Resort and Sea Pines. Carts and caddies are included at all courses. Each player has a caddy wearing a bib with their name and country flag.

Centara Hotels & Resorts is the major sponsor and have confirmed their involvement through to 2019. Most golfers stay at the ideally located Centara Grand Beach Resort & Villas Hua Hin. Established in the 1920’s, the resort has modern luxuries while retaining its bygone age of elegance. Taking full advantage of Centara Grand Beach Resort & Villas Hua Hin’s beachfront location, the opening night welcome dinner and gala presentation dinners are hosted around the resort pool with the beach and ocean as a stunning backdrop. Golfers gather each night during the tournament for 19th Hole festivities where tempting Thai cuisine and Chang beer flows and daily golf winners are celebrated.

There’s more than US$30,000 in golf prizes and lucky prize draws won. Big winners were Eric Butler from Australia who won a return trip to the 2017 Centara Masters and Irene Goh from Malaysia who won at trip to the Ladbrokes World Masters on the Gold Coast in Australia. Irene was also the champion for the ladies 60+ A grade.

There were 2 holes in one at the tournament, both by Australians. Richard Mittra from Beaconhills scored a hole in one on the 17th at Banyan, while Mark McDougall aced the 11th hole at Black Mountain. Sponsored by TaylorMade, Mark also received a bonus of a 30,000 Baht set of golf clubs.

The Tournament is played in 15 divisions based on age and handicap. Golfers play each day with competitors of a similar age and handicap. Tournament champions came from Australia, New Zealand, United Arab Emirates, Malaysia, Philippines, China, Ireland, Thailand and the United States. Visit www.thailandworldmasters.com to view the official golf results.

The Centara World Masters is co-hosted by Australian-based Go Golfing and Golfasian who look after more golfers in Thailand than any other tour operator. The seamless co-ordination of flights, accommodation, transfers and event logistics for 600 plus golfers is among the event’s notable achievements. In addition to Centara Hotels and Resorts, reputable companies including TaylorMade, Coca-Cola, Chang and the Tourism Authority of Thailand are proudly contributing to the ongoing success of the tournament.

The event raised 109,500 Baht for Jungle Aid, a charity providing a better future for displaced Thai children in remote communities.

The fourth annual Centara World Masters Golf Championship returns to Hua Hin, Thailand, from 11 to 17 June 2017. For complete event information and to book visit www.thailandworldmasters.com

Centara World Masters – Asia’s Most Popular Tournament for Club Golfers

Hua Hin, Thailand, 7 October 2015 — In two short years, the Centara World Masters Golf Championship in Thailand, has become the biggest tournament for club golfers in Asia. The inaugural tournament attracted 400 golfers and the latest installment in June 2015 attracted a sell-out field of 600 golfers from 23 countries. No other amateur golf tournament attracts golfers from more countries.

The Centara World Masters Golf Championship is a week-long celebration of golf, social and entertainment events in the popular seaside resort town of Hua Hin in Thailand. The event is open to all male and female golfers over the age of 35. Competition is played in 15 divisions based on age and handicap and drawing golfers of a similar age and handicap together is among the event’s great traditions.

Hua Hin, about 2.5 hours south of Bangkok, was awarded Asia’s Best Golf Destination in 2014 and serves up a winning combination for tournament participants. Golfers play Black Mountain, Banyan, Springfield and Majestic Creek – all quality resort course layouts where carts and caddies are standard. Black Mountain is ranked the number one course in Asia and hosts the annual (insert pro tournament here). Banyan was voted (insert award here). Thailand is known as the ‘land of smiles’ and the well-trained and friendly caddies enhance this reputation.

Hua Hin also has an abundance of ideally located accommodations from luxury to more budget options. Host hotel for the tournament is the Centara Grand Beach Resort and Villas Hua Hin. Established in the 1920’s, the resort has modern luxuries while retaining its bygone age of elegance. Taking full advantage of Centara’s beachfront location, the opening night welcome dinner and gala presentation dinners are hosted around the resort pool with the beach and ocean as a stunning backdrop.

Golfers gather each night during the tournament for 19th Hole festivities where tempting Thai cuisine and Chang beer flows and daily golf winners are celebrated.

The tournament also boasts US$30,000 in golf prizes and lucky prize draws for luxury golfing holidays including an all-expenses paid trip to return to the Centara World Masters.

The tournament package is packed with value and personalised touches like a caddy bib, personalised with the players name and country flag. This event has all the trappings and services usually reserved for touring professionals. Centara World Masters participants have been in high praise of the event experience and value.

“On behalf of my husband and I, we would like to congratulate you on another wonderful event. We enjoyed the games, the on course challenges and meeting new friends from around the world. The team were amazing in organising the transport and getting everyone off to a great start at each course. We had a wonderful time and will be back next year.  Have a great year.” — Christine and Michael Marks

The tournament is co-hosted by Australian-based Go Golfing and Golfasian who look after more golfers in Thailand than any other tour operator. The seamless co-ordination of flights, accommodation, transfers and event logistics for 600 plus golfers is among the events notable achievements. In addition to Centara Hotels and Resorts, reputable companies including TaylorMade, Coca-Cola, Tourism Authority of Thailand and beers supplied by Chang are proudly contributing to the future success of the tournament.

The third annual Centara World Masters Golf Championship returns to Hua Hin, Thailand, from 12 to 18 June 2016. For complete event information and to book visit www.thailandworldmasters.com

Asia’s Top Amateur Tournament To Become Even Bigger

Hua Hin, Thailand, 29 June 2015 — The Centara World Masters Golf Championship has confirmed its status as Asia’s biggest and richest tournament for club golfers – and is now set to become even bigger next year.

More than 700 visitors from 23 countries, representing 181 golf clubs, converged on Thailand’s resort town of Hua Hin for the second annual tournament, held from 14-19 June at four local courses.

With 200 more participants than the inaugural tournament last year, the Centara World Masters has quickly demonstrated how appealing to amateur golfers is this professionally-organized and run event.

A further 100 participants are expected next year, taking the field to maximum capacity.

The tournament, for male and female golfers aged 35 and over, this year attracted participants from as far as Iceland, France, Germany, USA, and South Africa. More than half the entrants were from Australia, with big contingents from New Zealand and India.

Asia was well represented with entrants from China, the Philippines, Vietnam and Singapore. China golf travel specialists, Unitrip, brought 42 players from Grand Hill International Golf Club, Chengdu, the biggest number from any single club.

“This is the largest ever amateur golf tournament Golfasian has hosted. Just two years ago I would not have imagined in my wildest dreams that we would be doing this. I am thrilled to be part of this and cannot wait to welcome even more golfers from around the world next year,” commented Mark Siegel, Tournament Director and Managing Director of Golfasian.

Forty-three tournament staff ensured the tournament’s smooth operation and provided hospitality and service to competitors.

Like many participants, the Philippines’ Pablo Soon was impressed with all aspects of the event. “With my friends we travel the world playing tournaments. This is the best service we have ever experienced. There was hospitality staff to look after everything,” he said.

A total of 8847 bottles of water and 9123 bottles of beer were handed out during the competition. Eighty non-golfers were treated to cooking classes and a Hua Hin tour. Many also chose day trips to Hua Hin’s floating market and the River Kwai.

“We are so delighted with the success of the event and based on the overwhelmingly positive feedback from participants, we are planning for 800 participants next year,” tournament director, Peter McCarthy, the principal of Australian tour operator, Go Golfing, announced.

Registration for the 2016 tournament, from June 12-18, opens on July 1.

Michael and Christine Marks of Sydney, Australia were among many to confirm their return in 2016. “We loved the courses and meeting new friends. We are already looking forward to next year,” Michael said.

Rolf Mulder of Western Australia was among those who extended their travels in Thailand. “We arrived a week before the tournament to enjoy more courses. They were all a very high standard. I have played golf in Asia before and these caddies were just fabulous,” he said.

The tournament’s headline sponsor, Centara Hotels and Resorts, was backed by TaylorMade-adidas Golf, Thai Beverage, Coca-Cola Thailand, the Tourism Authority of Thailand, Black Mountain Golf Club, the City of Hua Hin and D’ablo Sportswear.

A gala prize giving party at the Centara Grand Hotel on the final night saw the main lucky draw prize go to Kim Payne of Thailand who won a return package to the 2016 Centara World Masters, while the Philippines’ Lansen Hsieh won a trip to the Ladbrokes World Masters on Australia’s Gold Coast in October.

Three players scored a hole in one during the tournament. Australia’s Rob Wilson aced the 6th hole at Majestic Creek, Thailand’s Nithis Jamlongkaew holed out on the 4th at Imperial Lake View and Alistair Purves (UK) recorded his hole in one on the par-4 17th at Black Mountain. Congratulations!

Players from Australia and Asia dominated the 20 ladies and men’s divisions.

Tournament Champions
Ladies 35-55 gross: Robyn Tait, Vietnam
Ladies 35-55 A grade stableford: LiJun Feng, China
Ladies 35-55 B grade stableford: Ester Fasol, Philippines
Ladies 56-65 gross: Marion Wright, Australia
Ladies 56-65 A grade stableford: Lansen Hsieh, Philippines
Ladies 56-65 B grade stableford: Mary Ang, Philippines
Ladies 66+ gross: Noeline Tukaokao, Australia
Ladies 66+ A grade stableford: Helen Nolan, Australia
Ladies 66+ B grade stableford: Loraine Luckie, Australia
Men’s 35-55 gross: Amit Luthra, India
Men’s 35-55 A grade stableford: Tanaset Theeranontakul, Thailand
Men’s 35-55 B grade stableford: Jonathon Tait, Vietnam
Men’s 35-55 C grade stableford: John Brislin, Australia
Men’s 56-65 A grade gross: Richard McGhie, Australia
Men’s 56-65 A grade stableford: Minh Vo Ahn, Vietnam
Men’s 56-65 B grade stableford: Ian Carr, Australia
Men’s 56-65 C grade stableford: Michael Marks, Australia
Men’s 66+ A grade gross: Tony Tan, Philippines
Men’s 66+ A grade stableford: Michael Norman, Australia
Men’s 66+ B grade stableford: Eric Butler, Australia

The tournament website www.ThailandWorldMasters.com has scores for all players and event photos.

Follow us on Facebook:
https://www.facebook.com/centaraworldmastersgolfchampionship

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For photos and more information, contact:

Pascal Orczech
Director of Business Development / Golfasian Co., Ltd.
pr@thailandworldmasters.com

World Golfers Flock To Hua Hin Thailand

June 11, 2015 Hua Hin, Thailand — Golfers from every continent except Antarctica have begun arriving in Thailand for the second running of the Centara World Masters Golf Championship, Asia’s biggest and richest tournament for club golfers.

A record 700 visitors from 23 countries will have arrived in Hua Hin by Sunday for the start of the championship. The tournament has attracted big numbers from Australia, the Philippines, India, New Zealand and China is represented for the first time with 42 golfers from Grand Hill Golf Club in Chengdu.

The event’s international appeal has attracted players from France, Germany, United States, the United Kingdom, UAE and even Iceland. ASEAN nations are well represented with 88 players, including 18 from host country Thailand and 15 from Vietnam.

The Centara World Masters is open to golfers aged 35 and over, with competition across 14 divisions based on age and handicap. Golfers will compete for more than 1.5 million Thai baht in prizes.

Executive Director of the Tourism Authority of Thailand, Tanes Petsuwan said, “We are delighted to be welcoming golfers from the entire world to Hua Hin to compete in the Centara World Masters Golf Championship. In 2013 Hua Hin was voted best golf destination in Asia and the continued growth and success of the Centara World Masters showcases the destination’s golf and tourism appeal. The Centara World Masters is expected to inject more than 85 million baht into the Thai economy.”

The tournament is a major boon for tourism in Hua Hin during low season. Host hotel, the Centara Grand Beach Resort and Villas Hua Hin, is fully booked with event participants as is Banyan, The Resort. Hilton Hua Hin Resort & Spa is also nearing capacity.

More than a golf tournament, there are nightly social events. Starting poolside at Centara to welcome golfers and partners on Sunday and continuing at various venues throughout the week, the grand finale is a colorful presentation dinner on Friday evening.

The Centara World Masters is a join partnership between Australian-based Go Golfing and Thailand’s Golfasian. Both companies are the leading golf tour operators in their respective regions.

Golfasian Managing Director, Mark Siegel, is delighted with the turnout and commented, “In two short years, the Centara World Masters has become Asia Pacific’s biggest tournament for club golfers and to have visitors from so many countries confirms Thailand’s appeal as a world-class golf and holiday destination. Showcase events like the Centara World Masters that attract huge interest and profile internationally go a long way to growing year-round golf tourism. I think it is achievable we will have 1,000 players next year.”

For more information, visit:

https://www.thailandworldmasters.com/

Follow us on Facebook for daily updates during the event:

https://www.facebook.com/centaraworldmastersgolfchampionship

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For photos and more information, contact:

Pascal Orczech

Director of Business Development / Golfasian Co., Ltd.

pr@thailandworldmasters.com

Golfasian and Go Golfing Partnership to Bring World Masters Golf Events to Asia

May 20, 2015 Bangkok, Thailand — Asia Pacific Golf tourism specialists Golfasian and Go Golfing, the market leaders in golf travel in Asia and Australia, have formed a strategic partnership to bring World Masters golf events to Asia.

World Masters championships, already held in Australia and Thailand with another to be staged in Vietnam this year, are week-long amateur tournaments combing golf, social and entertainment that are open to male and female golfers aged 35-plus with an official handicap. Competition is played over four rounds in age and handicap divisions under tournament rules.

The principals of the two companies – Mark Siegel of Golfasian and Peter McCarthy of Go Golfing – are planning future events in at least four premier oceanfront golf destinations, each expected to feature participants from more than 30 countries.

Tournaments will be held at each host region’s top courses, with 5-star beachfront resorts to host accommodation and official functions.

Initial events announced for 2015 include the second edition of the Centara World Masters from June 14-20 in Hua Hin, Thailand and the inaugural Accor Vietnam World Masters from September 6-12 in Danang, Vietnam. Additional events are expected in 2016 at famous golf and holiday destinations, including Bali, Indonesia.

Go Golfing managing director, Peter McCarthy, said that after running World Masters events for 20 years in Australia, it was appropriate to broaden the format. “With 700 visitors expected for the Centara World Masters in Hua Hin next month, it is clear golfers, sponsors and tourism are keen for these events.

“Ask anyone who has played a World Masters tournament and you will understand why they are so popular,” he added.

Golfasian managing director, Mark Siegel, said Asia’s high service standards and excellent value for money made World Masters events highly attractive for club golfers, many of whom travel long distances to compete.

“Participants play great courses, meet people from all around the world who often become close friends and experience the culture of countries and destinations they may have long wished to visit.”

Golfasian

Golfasian is Asia’s leading golf tour operator. Established in 1997 in Bangkok, the company’s quality of services and expert knowledge has made it the first choice for golfers and golf tour operators from around the world. In 2014, Golfasian handled more than 12,000 golfers and was awarded Asia’s Best Golf Tour Operator at the World Golf Awards in Portugal.

Visit www.golfasian.com for more information, or contact Pascal Orczech, pascal@golfasian.com

Go Golfing

Go Golfing is Australia’s largest organiser of golf tournaments, escorted tours and holidays for golf club members and recreational golfers. In 2014, Go Golfing handled more than 13,000 golfers and was awarded Oceania’s Best Golf Tour Operator at the World Golf Awards.

Visit www.gogolfing.net.au for more information, or contact Peter McCarthy, Peter@gogolfing.net.au

2015 Centara World Masters Early Bird Offer Ends November 30

Hua Hin, Thailand , 26 November 2014 — Golfasian and Go Golfing, joint hosts of Asia’s biggest and richest tournament for club golfers, have each received a top award at the World Golf Awards, announced last week in the Algarve, Portugal.

Thailand-based Golfasian was voted Asia’s Best Golf Tour Operator, while Australian-based Go Golfing won the title of Oceania’s Best Golf Tour Operator.

In June this year, Golfasian and Go Golfing jointly hosted the inaugural Centara World Masters Golf Championship in Hua Hin, Thailand. Open to male and female golfers aged 35-plus, the sell-out event attracted 600 competitors. Participants came from 23 countries with the biggest groups from South Africa, Singapore, India, Australia and New Zealand.

The largest event of its kind in Asia, the tournament has quickly earned a reputation as the region’s best week of amateur golf. Golfers who participated in the inaugural event were unanimous in their praise of the golf courses, caddies, event organisation and social functions. Already, 300 golfers have registered for the second annual tournament from June 14-19, 2015.

One of the 2014 participants wrote: “A big thanks to Peter McCarthy and Mark Siegel for the great organisation. It was an amazing week, held on great courses with fantastic accommodation and camaraderie. The logistics of moving 600 players every day was faultless. I will definitely play again next year if I get a spot. Thank you and well done to Peter and Mark and their teams.”

Thailand is affectionately known as the Land of Smiles and the tournament’s caddies showed why this is true. Proudly wearing a bib with each competitor’s name and country flag, participants were spoiled with service and good golfing advice.

In 2013, Hua Hin was voted Asia and Australasia’s best golf destination and the quality of its courses is compelling. All golfers in the Centara World Masters Golf Championship play Black Mountain – in early November voted best golf course in Asia – multiple-award-winning Banyan Golf Club, recently upgraded Majestic Creek and highly regarded Imperial Lakeview. The competition is divided into 15 divisions based on age and handicap. Playing with golfers similar in age and standard is one of the event’s great attractions.

The tournament starts with a beachside welcome dinner at the Centara Grand Beach Resort and Villas. Each night the event’s 19th hole is a popular entertainment venue, where daily winners are announced. Festivities culminate with a stunning presentation dinner around the lagoon pool with an accompanying dance band. As the atmosphere heats up, it’s likely there will again be a few late-night swimmers. This event is real competition golf, but also tremendous fun.

The tournament package is again excellent value and includes six nights’ accommodation, four rounds of golf including carts and caddies, two dinners including beverages, nightly 19th hole festivities with drink vouchers, USD30,000 in prizes and lucky draws, airport and golf transfers, tournament shirt and caddie bib, gift pack and more. Prices start at USD955.

Bookings made before November 30 receive a USD45 discount off the tournament package.

For full tournament information and to register online visit www.thailandworldmasters.com

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For more information and photographs contact:

Pascal Orczech

Director of Business Development

Golfasian Co., Ltd.

+66 (0)2 714 8470

pr@thailandworldmasters.com

www.thailandworldmasters.com

2015 Centara World Masters Golf Championship Aiming High

Hua Hin, Thailand , 29 October 2014 — Following the enormous success of the inaugural 2014 Centara World Masters Golf Championship, Thailand-based Golfasian and Australia’s Go Golfing are pleased to announce an expanded event to be held again in the city of Hua Hin, Thailand from 14-19 June 2015.

The biggest event of its kind in Asia, the tournament quickly earned a reputation as Asia’s best week of amateur golf. 500 competitors from 23 countries were unanimous in their praise of the golf courses, caddies, event organization and social functions. Further enhancements have been made to the 2015 program to ensure it is even more enjoyable.

“At Centara Hotels and Resorts we are very delighted about the immense success of the inaugural event and are excited to welcome even more golfers to Hua Hin in June 2015” said Khun Thirayuth Chirathivat, CEO of Centara Hotels & Resorts.

The tournament is open to male and female golfers aged 35 and over. There are 15 divisions based on age and handicap. Playing with golfers similar in age and standard is one of the event’s great attractions. At the heart of its success is the camaraderie cultivated among participants.

The 2015 Centara World Masters Golf Championship will again see participants play a selection of Hua Hin’s world class golf resorts with all the trappings of a major professional event; details include competitor bibs worn by their caddies, embossed with participant names and flag of origin just like the US Masters at Augusta National. Black Mountain, home to the recently announced co-sanctioned European/Asia Tour 2015 Thailand Classic, Banyan, Majestic Creek and Imperial Lakeview combine for the ultimate golf experience. There are social events each night at the beautiful Centara Grand Beach Resort featuring fabulous Thai and International cuisine plus world class entertainment headlining the gala prize presentation dinner.

Despite its amateur status the event is Thailand’s richest with US$30,000 in prizes and lucky draws. See https://www.thailandworldmasters.com/ for further details and event updates.

Centara Grand Beach Resort & Villas Hua Hin is one of the classic hotels of Asia. This sophisticated colonial style resort was originally opened in 1923 as the Railway Hotel. With its prime beachfront setting, extensive topiary gardens, myriads of facilities, and a gracious décor from Superior to Pool Villas for your own luxury and privacy. The resort is a member of The Leading Hotels of the World and is an iconic multi-award winning hotel in the centre of Thailand’s famed royal resort town.

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For more information and photographs contact:

Pascal Orczech

Golfasian Co., Ltd.

+66 (0)2 714 8470

pr@thailandworldmasters.com

www.thailandworldmasters.com

Centara World Masters Plans Bigger Event in 2015

Hua Hin, Thailand, June 23 — The success of the inaugural Centara World Masters Golf Championship, a week-long tournament played last week in Hua Hin, Thailand, has prompted its organisers to plan an expanded event for 2015.

The tournament, for male and female club golfers aged 35 and over, attracted more than 500 participants from 23 countries, representing 193 golf clubs. It was the largest event of its kind ever played in Asia.

“We are so delighted with the success of the event, and based on the overwhelming positive feedback from participants, we are planning for 700-plus participants next year,” tournament director, Peter McCarthy, the principal of Australian tour operator, Go Golfing, said on Sunday.

He and fellow organiser, Mark Siegel, who owns Asia’s largest golf tour operator, Golfasian, have already received more than 100 bookings before the launch of the 2015 event, to be played again in Hua Hin, from June 14-19, 2015.

Black Mountain, Banyan, Majestic Creek and Imperial Lake View were the host courses this year, and with the anticipated increase in participants, more courses may need to be added.

Ross and Barbara Hopkins, of Caloundra on the Sunshine Coast of Queensland, Australia, were typical of many participants who said the tournament exceeded all expectations.

“It was a great experience and very professionally organised,” Barbara said at the conclusion of the event. “We met some wonderful people, played some great courses and had a week to remember.”

Fellow Queenslander, Denis O’Brien, was impressed with the quality of the courses. “They were all of a very high standard,” he said. “I have played golf in Asia before and these caddies were just fabulous.”

The headline sponsor, Centara Hotels and Resorts, was backed by TaylorMade-adidas Golf, Thai Beverage, Coca-Cola Thailand, the Tourism Authority of Thailand, the City of Hua Hin and D’ablo Sportswear.

A gala prizegiving party at the Centara Grand Hotel on Friday night saw the main lucky draw prize go to Sujurd Tsao of Taiwan, who won a return trip to the TaylorMade World Masters on the Gold Coast, Queensland, Australia in October. Runner-up, Nat Anderson of Western Australia, won a trip to next year’s Centara World Masters.

Players from South Africa, Australia, Ireland, Singapore, the Philippines and India won the 16 ladies and men’s divisions contested during the tournament.

Winners

Ladies 35-55 gross: Desiree Guldenhuys, South Africa

Ladies 35-55 A grade stableford: Denise, Seow, Singapore

Ladies 35-55 B grade stableford: Editha Williams, Philippines

Ladies 56-65 A grade stableford: Marvane E Teck Neo, Singapore

Ladies 56-65 B grade stableford: Mary Ang, Philippines

Men’s 35-55 gross: Henk Guldenhuys, South Africa

Men’s 35-55 A grade stableford: Mahendra Tikekar, India

Men’s 35-55 B grade stableford: Boyd Vickers, Australia

Men’s 35-55 C grade stableford: Herman Jordaan, South Africa

Men’s 56-65 A grade gross: Richard McGhie, Australia

Men’s 56-65 A grade stableford: Christian Cottle, South Africa

Men’s 56-65 B grade stableford: Richard Heaney, Australia

Men’s 56-65 C grade stableford: Krishna Murari, India

Men’s 66+ A grade gross: Peter Cherry, Australia

Men’s 66+ A grade stableford: Rob Southey, South Africa

Men’s 66+ B grade stableford: Gordon Thomas, Australia

All scores are on the tournament website: www.ThailandWorldMasters.com which will also soon feature information about the 2015 event.

Leaders from Five Countries in Centara World Masters

Players from five countries are leading 13 separate divisions after two days play in the Centara World Masters Golf Championship being played at four courses in Hua Hin Thailand.

The amateur tournament, the largest of its kind ever held in Asia, has attracted more than 450 participants from 23 countries.

Rounds played at Imperial Lake View, Majestic Creek, Banyan and Black Mountain golf clubs have produced tightly bunched leader boards in men’s and ladies divisions at the half-way stage of the tournament.

South Africa’s Desiree Geldenhuys is the ladies 35-55 gross leader with 156 followed by Singapore’s Mee Nah Fong and Denise Seow, who is the stableford leader. In B grade, Philippines player Anli Wu is the leader.

South Africa’s Henk Guldenhuys is the men’s 35-55 gross leader on 148, eight shots clear of Bangladesh player, Arshi Haider, Theo Wessels (South Africa) and Buddy Bagi (Australia). The stableford leader is another South African, Craig Shillaw.

Singaporean Johnny Ang leads B grade and Ireland’s Gerry Raftery is the C grade leader.

The men’s 56-65 division is led by Australia’s Bill Maystorovich, with fellow Aussies Richard Heaney abd Peter McCowan the B and C grade leaders.

Peter Cherry of ustralia is the men’s 66-plus gross leader by 20 shots. He also leads the stableford division, while Ireland’s Michael Barry and Australia’s Gordon Thomas share the B grade lead.

Two heavy downpours of rain cleared the courses yesterday, but afternoon players were able to resume and complete their rounds after breaks of 30 to 45 minutes.

Conditions have been perfect for golf, with overcast skies and a breeze keeping temperatures in the low 30s.

Great Opening Day at Centara World Masters in Thailand

DSC_2745

Centara and Coca-Cola Sponsors

The opening day of the Centara World Masters was played on Monday in mild, overcast conditions at Banyan and Imperial Lake View golf clubs in the Hua Hin area of Thailand.

The field of more than 450 players started the tournament enthusiastically and played some excellent golf in conditions that many participants may not have previously experienced.

Several excellent scores were recorded, with winners in ladies divisions from Singapore, the Philippines and Australia.

Men’s division winners came from South Africa, Ireland, Australia, India and Vietnam.

The Centara World Masters is the largest amateur tournament every played in Asia. Being held over four days at four courses in the Hua Hin area, it has attracted players from 23 countries who are staying in several hotels in the Hua Hin area, including the historic Centara Grand in Hua Hin.

The Tourism Authority of Thailand is especially pleased with the success of the tournament, which is being held at a time when the Kingdom is experiencing a downturn in tourism.

Tournament director, Peter McCarthy, the principal of Go Golfing in Australia, said the opening day was one of the best and smoothest he had experienced at an amateur golf tournament, especially one being held for the first time. “There is huge enthusiasm among players and non-golfing partners. It augurs really well for the rest of the week. The weather has been especially kind, with great conditions for golf.”

Centara World Masters Begins in Thailand

Peter-McCarthy-Thawatchai-Arunyik-Mark-SiegelMore than 500 golfers representing 23 countries have arrived in Thailand for the inaugural Centara World Masters Golf Championship, starting in Hua Hin today (Sunday).

The sell-out event is a welcome boon to Thailand’s tourism which has seen many events and conferences cancelled in recent months.

The tournament has attracted big numbers from Australia, Singapore, India and New Zealand. The event’s international appeal has brought golfers from France, Germany, the United States and United Kingdom. South East Asia is well represented with 85 players, including eight from host country Thailand.

The Centara World Masters is open to golfers aged 35 and over, with competition across 14 divisions based on age and handicap. Golfers will play the country’s top-ranking Black Mountain, Banyan, Majestic Creek and Imperial Lake View golf clubs and will compete for more than 1 million Thai baht in prizes.

The governor of the Tourism Authority of Thailand, Khun Thawatchai Arunyik, is delighted the city of Hua Hin is hosting Asia’s biggest and richest tournament for club golfers. “We are delighted to be welcoming golfers from all of the world to Thailand and Hua Hin to compete in the Centara World Masters Golf Championship,” he said. “Last year Hua Hin was voted the best golf destination in Asia and Australasia and the Centara World Masters will showcase the destination’s golf and tourism experiences on a scale never seen before. Many participants are extending their stay in Thailand to visit Bangkok, Pattaya and Phuket among other centres. The Centara World Masters is expected to inject more than 55 million baht into the Thai economy.”

Host hotel, the Centara Grand Beach Resort and Villas Hua Hin, is and is fully booked with event participants. Tonight a traditional Thai Temple Fair will be hosted poolside at Centara Hua Hin to welcome golfers and partners. Each night Centara will host social and entertainment events supported by Chang and Coca Cola. Festivities culminate with a colourful beach party and presentation dinner on Friday evening, supported by the City of Hua Hin.

The Centara World Masters is a join initiative between Australian-based Go Golfing and Bangkok-based golf tour operator, Golfasian. Its managing director, Mark Siegel, is delighted with the turnout. “To achieve sell-out in the first year is just wonderful, especially considering recent challenges to Thailand’s tourism,” he said. “We have made bookings to accommodate 700 players for next year’s event from June 14-20, 2015.”

Photo: Tournament organiser, Peter McCarthy (left) with TAT governor, Khun Thawatchai Arunyik, and Golfasian managing director, Mark Siegel before the event began.

Hua Hin To Host Centara World Masters Tournament

Hua Hin, named last week as 2014 golf destination of the year for Asia and Australasia, is to host its own version of the world’s largest and most successful amateur tournament for club golfers aged 35 and over.

The Centara World Masters Golf Championship, to be held at four courses near Hua Hin from June 15 to 21, 2014 is expected to attract more than 600 golfers from around the world.

The tournament, which will be played in 15 age and handicap divisions, will adopt the same format as the Mitsubishi World Masters, an amateur event that has been held on the Gold Coast in Australia for the past 18 years.

Peter McCarthy, the principal of Go Golfing, who has conducted the tournament in Australia since its inception, has teamed up with Golfasian, the Bangkok-based inbound golf tour operator, and Centara Hotels and Resorts to create the event.

The tournament will put major focus on Hua Hin as a golf tourism destination after being named last week as Golf Destination of the Year (Asia and Australasia) at the International Association of Golf Tourism Operators annual convention, held in Spain.

Pattaya won the same award in 2012. Hua Hin and Pattaya are the only two regions, other than countries, to receive the accolade.

Hua Hin has seven golf courses, including two of the best in Thailand – Black Mountain and Banyan that were opened in 2008 and 2009 respectively. In the past five years Hua Hin has become one of Asia’s most popular golf tourism destinations. Royal Hua Hin Golf Club established in 1924, was the first golf course in Thailand.

The Centara World Masters, to be held at four leading courses, is open to golfers aged 35 and over. The four-round stableford tournament will be played in 15 age and handicap divisions that ensure golfers of a similar age and standard play together. Prizes valued at more than $30,000 will be given away at the final night gala dinner.

The tournament is open to all amateur golfers aged over 35 with an official handicap.

“The Mitsubishi World Masters has been such a huge success in Australia, attracting players from all around the world, that we wanted to take the format to Asia,” Peter McCarthy said this week. “Hua Hin is a perfect golf destination, with great courses, beaches and other attractions.

“Black Mountain has been named best course in Thailand for each of the past three years and is an awesome golf experience. Banyan was named best new course in Asia in 2009, has been in the top three in Thailand for several years and its clubhouse was voted best in Asia for 2013 and again, just two weeks ago, for 2014.

“The other two courses where the tournament will be played, Majestic Creek and Imperial Lake View, are beautifully presented and highly enjoyable layouts that will please all participants.

“People like these events because they are much more than golf tournaments,” he explains. “There are lively social and entertainment events every night. In Hua Hin, international acts will be a highlight at the welcome and farewell celebrations, while Thailand’s biggest 19th hole will move each night to stunning rooftop, beach, and poolside settings. A decadent farewell dinner will cap off the fun-filled week.”

Accommodation will be at the Centara Grand Beach Resort and Banyan Resort, Hua Hin. Packages are now available, with a $100 discount for bookings made by December 31. Pre and post golf tours in Thailand can also be booked.

The major sponsor, Centara Hotels and Resorts, has 20 properties in major tourism centres of Thailand, including Bangkok, Hua Hin, Pattaya, Phuket, Krabi and Chiangmai.

Centara’s senior vice president of sales, Chris Bailey, said as a global sport with huge awareness and followers, it made perfect sense for Thailand’s leading hospitality company to be aligned with the amateur golf tournament. “It allows us to showcase our range of products and services not only in Hua Hin, but throughout Thailand with the pre and post touring programs.”

Other sponsors include Thai Beverage Public Company Limited, the brewer of Chang beer, Coca-Cola (Thailand) Limited, Thai Airways and Golfasian.

The principal of Golfasian, Mark Siegel, said Thailand had emerged in the past decade as one of the world’s top three golf destinations and is now welcoming 750,000 foreign players a year.

“You don’t just get great golf in Thailand, you get a memorable holiday experience,” he said. “The record speaks for itself – foreign golfers come back again and again.

“The Centara World Masters will give golfers a great insight into golf in Thailand, especially those who also take a pre or post-tournament tour option.”

For more details, visit www.ThailandWorldMasters.com

Photo: Black Mountain Golf Club, one of four courses that will host the Centara World Masters in June 2014.

Leading Brands Join Centara World Masters Golf Championship

Bangkok, December 16, 2013 — TaylorMade-Adidas Golf has become the fifth major sponsor of Asia’s largest amateur event for club golfers, to be held in Hua Hin, Thailand next June.

The Centara World Masters Golf Championship – from 15 to 21 June, 2014 – is expected to attract 600 amateur golfers from around the world who will come to the region named in November as Golf Destination of the Year for Asia and Australasia.

Title sponsor Centara Hotels and Resorts has been joined by Thai Beverage, Thai Airways, Coca-Cola (Thailand) and now TaylorMade-Adidas Golf in supporting the event.

Prizes valued at more than $US70,000 will be on offer for participants who will play in 15 different age and handicap divisions. The event is open to all club golfers (men and women) over 35 years of age with a verified handicap. It is based on the highly successful Mitsubishi Masters tournament that has been held on the Gold Coast, Australia, for the past 18 years.

Organiser, Peter McCarthy, the principal of Go Golfing in Australia, says the entry of TaylorMade-Adidas Golf as a major sponsor is a great endorsement for the tournament.

“TaylorMade and Adidas are brands synonymous with excellence in sporting equipment and apparel and so we are delighted to welcome the company as a sponsor,” he said.

“We now have leading brands in their respective fields involved in the event – Centara Hotels and Resorts, the leading hotel brand in Thailand; Thai Beverage, the brewer of Chang beer; Thai Airways, the kingdom’s respected national carrier; and Coca-Cola, the world’s leading soft drink producer.

“In addition, the Centara World Masters is backed by the Tourism Authority of Thailand and we have signed D’ablo Sportswear, a local Thai apparel producer, to supply official tournament shirts for participants and staff.”

The event will be played at four courses in Hua Hin – Black Mountain, Banyan, Majestic Creek and Imperial Lake View. In November, Hua Hin was named Golf Destination of the Year for Asia and Australasia at the International Association of Golf Tourism Operators’ convention, held in Spain.

Black Mountain has been named best golf course in Thailand for each of the past three years at the Asia Pacific Golf Summit, as well as best championship course in Asia in 2011. It is the only course in Thailand to have been included (in 2012) in the US Golf Digest list of the Best 100 Courses Outside the United States. In January, 2014 it will host an Asian Tour event, the King’s Cup, which is being held for the fourth time after being introduced to the tour schedule in 2009.

Meanwhile, Banyan’s clubhouse has been voted best in Thailand for the past two years and was named best new course in Asia Pacific in 2010.

Accommodation for the Centara World Masters will be at the Centara Grand Beach Resort and Banyan Resort, Hua Hin. Centara Hotels and Resorts has 20 properties in major tourism centres of Thailand including Bangkok, Hua Hin, Pattaya, Phuket, Krabi and Chiangmai.

Lively social and entertainment events are scheduled for each night of the tournament, headlined by international acts at the welcome and farewell celebrations. Thailand’s biggest 19th hole will be staged each night at stunning rooftop, beach, and poolside settings.

Packages are now available, with a $100 discount for bookings made by December 31. Pre and post golf and sightseeing tours in Thailand can also be booked.

The Centara World Masters is being organised in collaboration with Asia’s leading dedicated inbound golf tourism operator, Golfasian.

For more information, visit www.ThailandWorldMasters.com

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Paul Myers
Asian Travel Media
Bangkok
paul@asiantravelmedia.com
+66 84 125 1894

Hua Hin Named Golf Destination of the Year

hua-hin-award-groupCosta Daurauda, Spain, 15 November 2013 — Hua Hin, the laid-back seaside town on the Gulf of Thailand that has been The Thai Royal Family’s holiday headquarters for more than 80 years, now has another claim to fame: Asia and Australasia’s 2014 Golf Destination of the Year.

Hua Hin, 200 kilometres south of Bangkok, received the award this week at the International Association of Golf Tourism Operators’ annual convention (IGTM), held in Catalonia, Spain.

It is only the second time a region, rather than a country, has been named Golf Destination of the Year in Asia/Australasia. Thailand has twice won the award and in 2012 the Thai city of Pattaya was the winner.

The 2014 award was accepted by Hua Hin’s Lord Mayor, Khun Nopporn Vuttikul, at a ceremony at the end of the convention, which was attended by golf tour operators, and executives representing resorts, golf clubs and destinations from around the world.

The accolade recognises Hua Hin’s rapid recent ascendancy to the pinnacle as a golf tourism destination in Asia Pacific. The site of the first golf course in Thailand, Royal Hua Hin Golf Club built in 1924, the region’s golf credentials have risen since the opening in 2007 and 2008 of Black Mountain Golf Club and Banyan Golf Club.

Both courses have since been rated consistently among Thailand’s elite layouts. Black Mountain has been named for each of the past three years at the Asia Pacific Golf Summit, including again last week in Jakarta, as the top course in Thailand.

In 2011, Black Mountain was named best championship course in Asia Pacific and the following year became the first course in Thailand to be included in US Golf Digest’s Top 100 Courses Outside the US. This year it was runner-up as best championship layout in the region.

Banyan has been in the top three in Thailand for the same period and for the past two years its clubhouse was voted best in the region.

Hua Hin, which literally translates as “head rock”, now boasts 11 golf courses, has become a popular destination for golfers from all over the world, especially during the peak winter season when its population of 85,000 swells two or three times. Its perfect year-round climate, laid-back village atmosphere, absence of a rainy season, wonderful beaches, restaurants and proximity to Bangkok are key reasons for its popularity.

In June next year, Hua Hin will host the Centara World Masters Golf Championship, a week-long tournament for club golfers aged 35 and over. Up to 600 golfers from around the world are expected to participate.

Organiser, Peter McCarthy, the principal of Go Golfing in Australia, said Hua Hin stood out as the obvious location for the first event of its kind in Asia. “We will play at four leading courses – Banyan, Black Mountain, Majestic Creek and Imperial Lake View – all of which are within easy reach of Hua Hin and offer a premier standard of golf and supporting facilities.”

The general manager of Banyan Golf Club, Stacey Walton, says Hua Hin has become internationally recognised as a “friendly and charming resort destination with several kilometers of coastline, 5-star hotels, water theme parks, nice restaurants, spas, shopping and cultural attractions”.

“Hua Hin has all the right ingredients for a fantastic golf holiday and it truly deserves to receive such a prestigious award,” he said. “This will mean a lot to the local community and to our team at Banyan Golf Club as they work hard to provide every visitor with a memorable golfing experience. They will feel proud of our destination’s success.”

Black Mountain’s general manager, Harald Elisson, said the award recognised that Hua Hin was home to two of the top golf courses in Thailand. “Hua Hin has perfect year-round golf weather and great courses that appeal to golfers of all levels as well as families. We are just two hours by car from Bangkok, the roads are improving all the time and we don’t have a rainy season. These are perfect ingredients for a memorable golf holiday.”

Footnote: A new city plan for Hua Hin, expected to be adopted in 2014, will ensure further development of the region. A high-speed train service is scheduled to commence from Bangkok in 2017.

For more information about golf in Hua Hin, visit www.golfinakingdom.com and
for information about the Centara World Masters, visit www.thailandworldmasters.com

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For more information and photos, contact:

Paul Myers

Asian Travel Media

Bangkok

paul@asiantravelmedia.com

+66 84 125 1894